Okay, what is one of the single best things you can do for your eBay business in 2010?
Become an EXPERT in what you sell.
Lets say you sell beanie babies, if so you better be the single most fanatic, enthusiastic & educated plushy toy seller on eBay. I want you to have a blog off site (try blogger.com, or typepad.com) where you pump out consistent (at least once a week), good content on your area of expertise. Check out the post & video on 5 Reasons You should be Blogging NOW.
Next sign up for Twitter with a username that highlights your expert status like “Beaniebabylover” or “beaniecollector” and start to tweet daily on fun, interesting beanie facts.
Then get on Facebook, sign up for a fan page which you can link to your Facebook personal page. Make it a fan page for your eBay ‘brand’ so name it something that links with your eBay username. Like ‘The Beanie Expert’ or ‘Beanie Lovers United’. Want to know how to start a facebook fan page with little to no experience check out this post by a fellow internet businessperson Pat Flynn.
Now its time to network, network, network. Join groups on Facebook & on eBay for people within your field. Granted most of you won’t sell beanie babies, but you can sell other (maybe more profitable things) that have groups of like minded sellers for you to join. Think main keywords like: jewelry, electronics, computers, cars, bikes, etc.
Use these simple steps to pump out good content and in less than a month you’ll start to get some traction online. You’ll notice people linking to you, asking you questions and tweeting at you. This is where you start to engage and hopefully build the kind of bond where a interested party will become a loyal consumer for life.
Trust me it works! Its how I have built up my eBay business and how I’ve built up other businesses like my social media marketing firm. I spent no money on ads instead just networked like crazy online through blogs, social networks and joining groups of like minded people. Check out my post on Escaping the 9 to 5 on how I made $4444 in 7 days using some entrepreneur tricks & methods.
Cheers to your success in 2010 & if you have any questions please feel free to ask in the comments!
